← All work(07) Palo Pickleball

Pickleball, stopped in time

Client
Palo Pickleball
Year
2026
Industry
Sport & fitness
Services
Photography, Videography
A Palo Pickleball player mid-swing
On court
A Palo Pickleball player reaching at the net
At the net
(01) — Overview

Photography and video for Palo Pickleball, made to show what a night on their courts feels like: fast, loud and social.

(02) — The challenge

What wasn’t working

Most pickleball content looks alike: phone clips from the baseline and flat photos of empty courts. Palo needed content that shows what playing there feels like (the speed, the noise, the people) so someone who has never picked up a paddle can picture themselves on court.

(03) — Our approach

What we did

We shot on court, during play. Action photography freezes the rally at its peak, product shots give the gear the same care as the game, and short vertical edits carry the energy of the crowd, cut for Reels and TikTok.

Photography →Videography →

What we delivered

(04) Deliverables
  1. 01On-court shoots
  2. 02Action photography
  3. 03Product photography
  4. 04Short-form video edits
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