← All work(05) Cappy’s Cards

Will it 10?

Client
Cappy’s Cards
Year
2026
Industry
Collectibles
Services
Social media, Photography, Videography
A spread of Pokémon cards at Cappy's Cards
The collection
A Pokémon card being restored by hand at Cappy's Cards
The restoration
(01) — Overview

Social media, photography and short-form video for Cappy’s Cards, a trading-card restoration studio: the cards, the craft, and the question every collector asks before a grade comes back.

(02) — The challenge

What wasn’t working

Restoration is detail work done at a desk, a few millimetres at a time. Scrolling past, it can look like nothing is happening. The craft needed to be seen, and the payoff felt.

(03) — Our approach

What we did

We photographed the collection and the work up close: gloved hands, fine tools, cards under the inspection lights. For video we built Will it 10?, a short-form series around the moment collectors care about most, so every restoration has a story to follow, and we run their social media around it.

On social

(04) Short-form video
A Will it 10? video: a collector watches as a gloved hand checks his Rayquaza card
Will it 10? Rayquaza
A Will it 10? video: a Gengar VMAX card held up at the grading desk
Will it 10? Gengar VMAX

What we delivered

(05) Deliverables
  1. 01Collection & product photography
  2. 02Restoration process shots
  3. 03Will it 10? video series
  4. 04Social media management
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